For EDEKA, a group of companies in the German retail sector, diva-e has developed a platform for the food online trade. The e-food platform provides a good customer experience and increased transactions in digital commerce.
Technical implementation and connection
Customised solutions for individual requirements
More flexibility through agile working methods
The goal of the joint project of diva-e and EDEKA Nord is an adaptable online platform that covers the individual requirements of independent retailers and can be connected to existing systems such as the merchandise management system, the image database and the product information system.
The specialists from diva-e developed the EDEKA online platform on the basis of the open-source CMS Hippo/Bloomreach and the shop solution Konakart, which was supplemented with extensive in-house developments. The special focus was on the scalability and performance of the solution. You can learn more about all the technologies used in our case study.
Considering the connection to existing systems, diva-e developed an adaptable and scalable online platform for EDEKA Nord, which enables the independent merchants of EDEKA Nord to connect their market and offer their assortment in a saleable way. Even after the go-live, diva-e is responsible for the permanent development and expansion of the EDEKA online shop. All advantages for customers and store managers are shared in our case study.