We deliver high-quality, unique product descriptions that are optimised for conversion

We base automated text production on the current product data that you already have. Information can come from your online shop, PIM, BI or any other appropriate source. We can also help in the selection and preparation of product data.

We ensure maximum scalability and easily cover product ranges with tens of thousands of items. At the same time, issues such as language and internationalisation can be addressed in both the short and long term.

We are able to react quickly: adapting product descriptions for your online shop covering product ranges of several thousand items can be achieved within a few days.

You are guaranteed a high degree of flexibility; react to seasonal changes or new customer trends and make adjustments to your product descriptions at the touch of a button.

Optimal working time

1. Professional copywriting

40,000 products x 10 minutes copywriting = 833 days á 8 hours = 3.78 years

2. Automated copywriting

40,000 products x 1 second copywriting = 11.11 hours = 1.5 days
Saving: +1,378 days

After appropriate preparation, automated text generation can create 40,000 unique product descriptions in just one day.

Advantages of automated text production

Product data preparation

Information about your products can be found in product data sheets. We help you choose the right data for each product group, capture it and prepare your data accordingly.

Seasonal adjustments

With the appropriate training, you can create seasonally-adjusted texts for the same products "at the touch of a button" and easily publish them within a few days.

Training the machine

We use our years of experience in creating high-quality, unique content to guarantee an exceptionally good, readable and understandable result.

Adapt product descriptions to changing times

If company priorities or market trends move on, you can respond with automated copy. Thanks to automated production, texts can be restructured or refocused with very little editorial time needed.

Evaluation and optimisation

With the help of pre-defined KPIs, such as the conversion rate, copy can be analysed and optimised over the long term. This allows you to save resources by optimising conversion without actively intervening.

Languages and internationalisation

Texts can be created in the following languages: German, English, Italian, French, Spanish, Chinese, Danish, Swedish, Dutch, Portuguese, Norwegian, Arabic, Polish. Other languages will follow.

Possible applications


  • search engine texts
  • product advertising
  • product reviews
  • product comparisons
  • category descriptions
  • product descriptions


  • financial reports
  • corporate reports
  • web analyses
  • online campaigns
  • credit reports
  • financial consultancy


  • weather reports
  • live sports results
  • new publications
  • stock market reports
  • horoscopes
  • TV listings

Are you thinking about using automated text production? Or do you have any questions? We're happy to show you how automated copy can work for your business.


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We want to create great things together. That's why we work together with world-leading technology partners. Our partnerships make us an even stronger partner for you: Together with the best in the market, we set new standards. Every day.

Read more about our partners