Marketing & Performance
Best performance for continuous growth
We implement performance marketing campaigns that sustainably increase your visibility on all relevant marketing channels such as Google, Bing, Amazon and other marketplaces and search engines. Holistically, we measure, understand and optimize your online marketing and deliver intelligent tools that increase your efficiency and transactions through automation. Last but not least, we also deliver the right content that reaches your target group in a personalized way.
Our services include:
Search Engine Optimization (SEO)
More success for your website with professional search engine optimization! As one of the largest and most established SEO agencies in Germany, we have been effectively analyzing and optimizing websites from almost all industries, B2C as well as B2B, for over 15 years - so that you can find the customers you are looking for!
Search Engine Advertising (SEA)
SEA picks up your target group with its concrete need and lets your company become a trustworthy, competent contact point. The starting point for sustainably successful SEA campaigns are always the questions and concerns of the users - only in this way can a (business) relationship develop from which both sides benefit.
Paid advertising
Whether it's classic pay-per-click (PPC) marketing, commission-based user acquisition partnerships or CRO consulting: our channel expertise for your value-added ad placement covers all relevant areas.
Customer Data Platform (CDP)
With a CDP, you can reach your customers at the right time, in the right place, with the right message - thanks to fully orchestrated data and a 360° view of your users.
Content
Good, authentic content is a professional matter. To ensure that "content is king" is not just a phrase, we at diva-e rely on a strong team of over 30 editorially trained in-house writers and editors. With a deep understanding of SEO and the user journey, they work closely with our other specialists in all audiovisual content formats. Our concentrated content expertise is complemented by a permanent pool of over 250 international authors.
Conversion Rate Optimization (CRO)
CRO includes all measures on a digital product (e.g. website, app) that lead to an increase in the conversion rate. The conversion always refers to a success on the product, this can be, for example, a purchase, the consumption of an article or video, or the submission of a form.