Effective strategy for the iconic brand
Carrera has been offering customers "Motorsport at home" since 1920. However, in order not to rest on selling products to young and old alike, Carrera commissioned the specialists from diva-e to put the brand in the pole position when competing for more digital visibility. A joint workshop to develop the strategy for search engine optimisation (SEO) and marketing turned out to be a successful project that significantly increased the organic visibility of the Carrera brand and is the foundation for further joint projects.
In the race for more traffic for our online shop and more visibility for the Carrera brand as a whole, we rely on our new partners, the SEO and SEA professionals from diva-e. diva-e helps us to achieve the best top positions in Google rankings and to increase traffic for our online shop in a targeted manner.
Marlis Verena Kunze
Carrera | Director Marketing & E-Commerce
Partner in the project