Carl Zeiss AG

Together with diva-e into the digital future

Consulting and Implementation: Digitalization of Business Models of the ZEISS Group

Together with our client Carl Zeiss AG, we keep an eye on the customer experience and implement unique online services. Through the online ordering system, ZEISS VISUSTORE, developed together with diva-e, customers in the field of ophthalmic optics have the opportunity to order individual eyeglass lenses online in a simple way.

  • Development of the online ordering system ZEISS VISUSTORE with unique user experience

  • Development of digital strategies for various ZEISS business areas

  • Creation of differentiated templates for the ZEISS e-commerce platform Specification of international multi-channel platforms

  • Integration into existing backend systems, especially SAP Provision of numerous B2B functions such as self-services for Zeiss customers