AI-Powered CMS Content Audit
Make sure your content meets your EMPCO, brand and editorial guidelines – automatically and at scale.
Our AI analyzes your existing CMS content, identifies issues with language, tone of voice and quality, and suggests ways to improve it. If needed, our editorial team can review the changes and upload the optimized content directly back into your CMS.
Consistent, Compliant Content Across All Channels
As your content grows, keeping everything consistent and up to date becomes increasingly challenging. Different authors, outdated web pages and multiple CMS platforms can lead to inconsistent messaging, outdated wording and content that no longer meets your brand or editorial guidelines.
Reviewing thousands of pages manually takes time and resources. Our AI-powered audit makes the process faster and more efficient. It identifies issues, highlights opportunities for improvement and can even revise content automatically, with editorial support when needed
Your benefits at a glance
Our automated audit handles the initial review of large volumes of content, significantly reducing the time and effort required from your team.
We review your entire CMS content against your defined EMPCO, brand and editorial guidelines to identify inconsistencies and potential issues.
Our AI doesn't just flag problematic text. It also suggests improvements and can automatically rewrite content to meet your requirements.
Our editorial experts review AI-generated changes to ensure your content remains clear, consistent and true to your brand voice.
The Outcome
The AI CMS Content Audit gives you a detailed report of all identified issues and areas for improvement. Depending on the package you choose, you also receive optimized content that has been reviewed by our editorial team.
If required, we can upload the revised content directly back into your CMS, so it's ready to publish without additional manual work.
Our Approach
Provide Your Content
We export your existing content directly from your CMS or work with files you provide.
AI-Powered Analysis
Our specialized AI reviews your content against your EMPCO, language and quality guidelines. Issues are automatically identified, flagged and documented.
Content Optimization
If required, the AI generates suggestions and automatically improves problematic text. Our editorial team can then review and approve the changes.
Import Back into Your CMS
We upload the optimized content directly back into your CMS, tailored to your system and data format.
Pricing
Export or provision of existing CMS content
AI-powered review against your content, brand and language guidelines
Identification of inconsistencies and areas for improvement
Automated rewriting of problematic content
Documentation of all identified changes
Delivery of optimized content, ready for further use
Everything included in the Starter package
Editorial review of AI-optimized content
Expert assessment and refinement of suggested changes
Quality checks for tone of voice, clarity and brand consistency
Final, reviewed content ready for publication
Price:
Pricing depends on the volume of content and the number of pages to be reviewed.
Everything included in the Advanced package
Preparation of optimized content for your CMS
CMS-specific integration and import setup
Automated import of optimized content back into your system (depending on your CMS)
Integration into your existing editorial workflows
Expert support throughout the entire project
Price:
Custom pricing based on project scope and CMS requirements.
Bring Your Content Up to Standard
Whether you need to review a handful of web pages or thousands of CMS entries, our AI CMS Content Audit helps you improve content quality and ensure compliance with your company guidelines.
Get in touch to find out how you can reduce manual review efforts and keep your content consistent across all channels.
FAQ – Frequently asked questions
Our solution works independently of any specific CMS. We already support platforms such as SmartEdit (SAP Commerce Cloud), Storyblok, Adobe Experience Manager (AEM) and FirstSpirit (both on-premises and cloud-based), as well as other enterprise CMS platforms.
Depending on your system, content can be exported and imported automatically or transferred using standardized interfaces and file formats. We're also happy to explore custom integration options for your CMS.
Once your content has been exported or provided, our specialized AI reviews every text against your defined content, language and brand guidelines.
It automatically identifies inconsistencies and areas for improvement, documenting all findings in a clear and traceable way. If required, the AI also suggests improvements, which can then be reviewed by our editorial team.
The audit can be tailored to your specific requirements. These may include:
Corporate language and tone of voice
Writing style and terminology
Inclusive language and gender-neutral wording
Product names and descriptions
SEO requirements
Readability and accessibility
Spelling and grammar
Company-specific content guidelines
Together, we define the relevant criteria and integrate them into the audit process.
Our solution is particularly useful for companies with large websites, multiple editorial teams or international content operations.
It's especially valuable for organizations that need to maintain consistent brand messaging and high content standards across multiple channels, markets and teams.
No. AI takes care of analyzing large volumes of content quickly and identifying potential improvements. Final quality checks can be carried out by experienced editors.
This combines the speed and scalability of AI with the expertise and judgment of human reviewers.
Yes. In addition to identifying issues, our AI can automatically rewrite problematic passages. It follows your company's guidelines and suggests suitable alternatives.
Before publication, all changes can be reviewed and approved by your editorial team.
That depends on your CMS and its technical requirements. In many projects, content is temporarily exported, analyzed and then imported back into the system.
We can also work with files you have already exported. Together, we'll find the right approach to meet your security and compliance requirements.
You'll receive a detailed report outlining all identified issues and areas for improvement. Depending on your selected package, you'll also receive optimized content that has been reviewed by our editorial team.
All changes can be documented and, if required, imported directly back into your CMS.
Our solution is built to handle large volumes of content. Whether you have a few hundred pages or tens of thousands of content entries, the automated process can scale to meet your needs.
This allows you to maintain consistent quality standards across your entire website and content portfolio.
Manually reviewing large amounts of content is time-consuming, prone to errors and difficult to scale.
By combining AI-powered analysis with editorial expertise, you can review content much faster, maintain consistent standards and ensure your content stays aligned with company guidelines.
The result: less manual work, lower costs and better content quality.
Absolutely. Automated content audits are particularly useful when preparing for a website relaunch or CMS migration.
Existing content can be reviewed, standardized and optimized before the migration takes place. This helps identify outdated wording, inconsistent messaging and guideline violations early – so they can be addressed before your new website goes live.